Skip-Line Acquires NOVO to Expand Down Under

La Grande, OR: Skip-Line LLC is pleased to announce it has acquired the outstanding shares of Novo Innovation Limited effective October 1, 2020.

John McNeely

Novo Innovation will operate as Skip-Line ANZ and will facilitate our growing commitment to leverage best practices from customers around the world. “We are delighted to exchange new technology that will help us deliver better & faster solutions that improve safety and support the growth of CAV’s,” says John McNeely, CEO at Skip-Line.

Brian Kausler
Brian Kausler

The ANZ road-marking industry is small but incredibly innovative. Quality control and tracking are a top priority for contractors –we have a lot to learn from our friends in New Zealand and Australia. In return, we hope to bring the market new technologies for even better markings and efficiencies. I have full confidence in Pete Wilson and his ability to lead Skip-Line ANZ to an even brighter future,” says Brian Kausler, President at Skip-Line.

Pete Wilson
Pete Wilson

“We are thrilled to fully join the Skip-Line team and build upon our success in Australia and New Zealand and excited about expanding our ability to provide new innovative road marking technology to the market,”  says Pete Wilson, named managing director of the rebranded business Skip-Line ANZ.

The acquisition has expanded Skip-Line’s geographic footprint with a new office location in the city of Auckland. Additionally, two main benefits from the newly formed union are improvements to single driver/operator methodologies and increased emphasis on data collection of line type assets.  Skip-Line ANZ will be serving New Zealand, Australia, and Asia Pacific.

About Skip-Line – Skip-Line is the leading manufacturer of electronic controls for long-line pavement marking equipment in North America. Skip-Line’s innovative data logging hardware provides precise application information to improve quality control and manage material costs.  In January 2020 Skip-Line merged with Spec-Rite to combine hardware and software to pioneer a cloud-based pavement markings management system – Spec-Rite Online.  

About Novo Innovation –  Novo Innovation offers innovative hi-tech solutions for road marking and road asset management.  Novo Innovation’s latest products provide complete control and monitoring system for the road marking / line striping industry. With over 30 years of experience in the industry, Novo Innovation’s products are suitable for everything from the smaller walk-behind machines, to the larger truck-mounted systems.



Media Inquiries:

Erick Yepez

Skip-Line LLC

Phone: (904) 654-5993


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